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Tag: neoclassical_economics

Image of Neoclassical economics bull vs. bear representing short-term profit maximization versus long-term company goals

Understanding the Theory of the Firm: Maximizing Profits vs. Long-Term Viability

July 30, 2025 FinanceFacts101 Business Strategy

Background to the Theory of the Firm Neoclassical economics, as an influential approach to microeconomics, offers a concept known as the theory of the firm. This theory posits that a business entity exists and makes decisions primarily to maximize profits. Profit maximization is accomplished by creating a gap between revenue

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